About the role:
BM Digital is looking for an experienced Media Buyer with 4–7 years of hands-on performance marketing experience to join our growth team. In this role, you will manage and optimize paid media campaigns across platforms like Meta, Google, and TikTok for a portfolio of fast-scaling e-commerce clients.
You’ll work closely with growth strategists, creative teams, and client partners to execute full-funnel campaigns, improve efficiency, and drive profitable customer acquisition. This is a performance-driven, execution-focused role for someone who thrives on in-platform work, data analysis, and constant iteration.
About us:
BM Digital is a tech-enabled growth firm helping leading brands scale profitably and predictably. We combine full-service performance marketing with proprietary tech, including:
- A creator marketplace managing over 80,000 influencer partnerships monthly
- An AI-powered platform to streamline discovery, outreach, and whitelisting
- Proven playbooks in influencer marketing, paid media, performance creative, and CRO
We’re trusted by 100+ high-growth DTC brands across beauty, wellness, lifestyle, and health. Our team of 70+ growth operators, analysts, and creatives manages over $200M in annual media spend and drives meaningful bottom-line impact for our partners.
BM Digital is not just an agency. We’re a scalable growth platform with a strong performance guarantee, a track record of results, and a culture built for A-players.
Responsibilities:
- Execute and manage paid campaigns across Meta, Google, and TikTok with a focus on performance and efficiency.
- Analyze campaign performance daily and implement optimizations to improve ROAS, reduce CAC, and hit client KPIs.
- Collaborate with growth strategists on scaling strategies, testing roadmaps, and audience development.
- Provide feedback to creative strategists on which assets, hooks, or formats are delivering results — and which aren’t.
- Build structured tests across creative, offers, and placements to continually improve funnel performance.
- Monitor platform trends, policy changes, and algorithm shifts to keep campaigns compliant and competitive.
- Help prepare weekly reports and performance summaries using Looker Studio, GA4, and platform dashboards.
Ideal candidate profile
- 4–7 years of paid media buying experience, ideally at a performance marketing agency or fast-growing e-commerce brand.
- Proven success managing Meta and Google campaigns (TikTok and YouTube experience a plus).
- Deep understanding of performance metrics (ROAS, CAC, CTR, CVR) and how to improve them.
- Comfortable building and managing campaigns end-to-end: audiences, placements, bid strategies, and more.
- Collaborative mindset and ability to work cross-functionally with strategists, creatives, and analysts.
- Strong attention to detail and ability to thrive in a fast-paced, data-driven environment.
Compensation:
- This is a full-time, remote position.
- The compensation range is $70K—$125K USD annually, which includes base, performance bonus, and equity package
Location:
Our team operates remotely, allowing you the flexibility to work from anywhere.
Originally posted on Himalayas
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